Despite herbal, traditional and natural claims being very popular in Estonia, sales of herbal/traditional products are expected to see stagnation over the forecast period. The category is perceived to be saturated, therefore there is little potential for significant development over the forecast period.
Coughs are colds are very common in Estonia due to the climate, therefore herbal products to alleviate symptoms, including cough syrups or products for blocked sinuses, will continue to be demanded over the forecast period. Sinupret will continue to be popular, being a strong representative of a product that is based on natural ingredients and very well received by consumers due to its reputation.
Whilst the herbal/traditional category may provide some opportunity for local brands, international heavyweights are expected to dominate sales during the forecast period. Bionorica, Berlin Chemie Krka and others have strong positions in both the major OTC categories and herbal/traditional products.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Estonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Estonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!